WASHINGTON, D.C., February 12, 2020 – Banner Public Affairs has been appointed to represent the GPS Innovation Alliance (GPSIA), a trade association committed to furthering Global Positioning System (GPS) innovation, creativity and entrepreneurship.
Banner will oversee and execute public affairs for the GPSIA as the organization continues to enlighten both private and public sectors on the significance of GPS as it pertains to smart infrastructure, services and applications. Banner adds GPSIA to a long list of top-tier clients in the technology, space and aerospace industries which have turned to Banner to elevate their brands and communicate the value of their mission critical technologies.
Banner’s role will include amplifying GPSIA’s voice on issues of importance to the GPS industry, particularly among Beltway stakeholders including regulators, legislators, major GPS end users and industry providers and integrators.
“We are excited to partner with Banner as we continue to promote initiatives and policies aimed at protecting, promoting and enhancing the use of GPS,” said GPSIA Executive Director J. David Grossman. “Banner’s communication expertise in the aviation and transportation industry, as well as in many other fields pertinent to GPS technology, gives them a depth of experience that will enhance the work we do at the GPS Innovation Alliance. We are confident that they will be a valuable addition in our efforts to heighten awareness of the
economic and societal benefits of GPS.”
“GPS technology plays an instrumental role in so much of our daily lives—our mission will be to apply our knowledge to help GPSIA and its members increase recognition for the critical technology,” said Miller. “Our experience and expertise in defense technologies and IT corporations positions us to deliver a successful and meaningful year for GPSIA and its member companies.”
